FOR IMMEDIATE RELEASE
Mishawaka, IN — March 30, 2026 — River Valley Construction Group, a premier name in regional building and development, today announced a formal rebranding to Homes by River Valley. The name change reflects a strategic pivot toward high-end residential craftsmanship and a dedicated focus on the modern homeowner’s experience.
Since its inception, River Valley has built a reputation for structural integrity and reliable project management. While the “Construction Group” identity served the company well during its expansion into various sectors, the new brand, Homes by River Valley, more accurately captures the company’s core mission: creating curated, life-centric living spaces rather than just executing industrial contracts.
A Foundation for the Future
The rebrand is more than a name change; it represents a streamlined business strategy designed to provide a more personalized, boutique experience for clients.
“Our evolution to Homes by River Valley is a homecoming of sorts,” said Heather Friesner, Business Operations Manager of Homes by River Valley. “We realized that our greatest passion and our strongest performance lie in the residential sector. This new identity signals to our clients and partners that we are 100% committed to defining what ‘home’ feels like through superior design and thoughtful construction.”
What This Means for Clients and Partners:
- Specialized Focus: All resources will now be dedicated to residential new builds, custom renovations, and luxury estates.
- Enhanced Design Integration: The firm is expanding its in-house design-build capabilities to offer a more seamless “concept-to-completion” workflow.
- Continued Excellence: While the name is changing, the leadership team, core staff, and commitment to “Building for Generations” remain the same.
The transition to Homes by River Valley will roll out across all platforms effective immediately, including a new digital home at HomesByRiverValley.com. and updated signage across all active project sites.
About Homes by River Valley
Homes by River Valley is a leading residential construction firm specializing in custom homes and high-end renovations. With a focus on architectural excellence and client-first project management, they transform visions into lasting landmarks. For more information, visit HomesByRiverValley.com.
Media Contact:
Heather Friesner
Business Operations Manager
heather@rivervalleycg.com
(574) 210-5951
